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Adidas Messi World Cup 2022

250 000 000+

organic views via Instagram / TikTok / Twitter
engagements
15 000 000+
[ RECORDS
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  • The biggest reactive activation in the history of Adidas brand
  • Record-breaking video of an unreal billboard in Dubai frame that got over 1/4 of a billion organic views in one week
[ MEDIA
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[ PROCESS
03]
Book design is the art of incorporating the content, style, format, design, and sequence of the various components of a book into a coherent whole. In the words of Jan Tschichold, "methods and rules upon which it is impossible to improve, have been developed over centuries. To produce perfect books, these rules have to be brought back to life and applied."
Front matter, or preliminaries, is the first section of a book and is usually the smallest section in terms of the number of pages. Each page is counted, but no folio or page number is expressed or printed, on either display pages or blank pages.