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100,000,000+
200,000,000+
100,000,000+
250,000,000+
50,000,000+
280,000,000+
250,000,000+
Pepsi Rebranding Case
100 000 000+
total campaign reach
earned media impressions
50 000 000+
[campaign goal
01]
- Announce Pepsi’s biggest rebranding after 14 years of iconic logo life
[ MEDIA
02]